See AI referral traffic in GA4See which AI platforms send visitors to your site. Review sessions, landing pages and engagement using data from your connected GA4 property.
Real visits your site gets from AI assistants, pulled from your own GA4 property, not estimates
Daily sessions by AI platform, from your GA4 property
Some AI visits have no referrer and appear as Direct. AI Overviews is covered in Search Console. GA4 data settles in about 48 hours.
AI sessions by device, compared with site average
AI-referred sessions, active and total users per day
Landing pages, sessions, engagement and duration
| Landing page | Sessions | Engagement | Avg. duration |
|---|---|---|---|
| / | 64 | 96% | 2m 18s |
| /pricing | 39 | 92% | 3m 46s |
| /features/google-analytics-4-integration | 31 | 89% | 2m 54s |
| /help-center/how-peekaboo-works | 24 | 83% | 4m 12s |
AI-referred landing sessions only. Google AI Overviews is excluded here and covered in Search Console.
GA4 records visits when it receives a referrer, while prompt tracking records AI answers. Compare those signals without assuming a visit came from one specific answer.
AI Peekaboo classifies every recognized AI source before it reaches your report.
See the likely AI traffic inside Direct without inflating the sessions GA4 measured.
Align visibility and GA4 sessions to the same 30 days before you act.
Connect your GA4 property in one step and see the visits ChatGPT, Gemini, Perplexity and Copilot send you, with estimates kept separate from measured traffic.
See daily AI sessions, device mix, user activity, and the landing pages that turn AI referrals into engaged visits.
Daily sessions by AI platform, from your GA4 property.
Daily sessions by AI platform, from your GA4 property
Some AI visits have no referrer and appear as Direct. GA4 data settles in about 48 hours.
AI sessions by device, compared with site average.
AI sessions by device, compared with site average
AI-referred sessions, active and total users per day.
AI-referred sessions, active and total users per day
Landing pages, sessions, engagement and duration.
Landing pages, sessions, engagement and duration
| Landing page | Sessions | Engagement | Avg. duration |
|---|---|---|---|
| / | 64 | 96% | 2m 18s |
| /pricing | 39 | 92% | 3m 46s |
| /features/google-analytics-4-integration | 31 | 89% | 2m 54s |
| /help-center/how-peekaboo-works | 24 | 83% | 4m 12s |
AI-referred landing sessions only. Google AI Overviews is covered in Search Console.
Follow answer visibility and measured GA4 referrals in one view, while suspected Direct traffic stays clearly separated.
Track how often Bright!Tax appears in the prompts buyers ask across AI models.
Choose a provider to inspect measured sessions, engagement, and the leading landing page from your GA4 property.
“Great and affordable tool, very user-friendly, with deep data analysis and amazing support from the team to continually improve the process, data, and reporting. API is also very easy to use.”
Greg LacanCOORead on G2Peekaboo tracks supported consumer interfaces and offers Claude API answers with web search. Scores and sources come together in a dashboard your whole team can read.
For most online stores, three names come up consistently: Reviews.io, Trustpilot and Judge.me. Reviews.io stands out for verified buyer reviews and
Captured from actual interfaces
Processed in real time
Track brand performance
Copilot · Add-on
Track five supported AI search surfaces, with Claude and Microsoft Copilot tracking available as an add-on.
Book a demoUse your AI visibility data in the tools you already work in. Every paid plan includes MCP and REST API access, with operations controlled by your connection permissions.
Check where we show up when buyers ask an AI for an agency, then tell me what to publish next.
Read 5 answers. Found 3 gaps worth fixing, and wrote the plan.
“It’s been very helpful for understanding exactly how the brands we manage are showing up in LLMs and answer engines. The precise prompt tracking, along with the broader set of related prompts, is extremely valuable for showing us what to take action on and where content gaps exist.”
Ash RomoSenior Manager, Brand Reputation and Social MediaAgent AdviceMove the sliders and your price updates as you go. Every plan starts at $30 a month.
Your price
The Only Plan
Updating your price…
1 brand 40 prompts checked every 2 days on 3 AI models
Free report: no credit card. Monitoring is separate. Book a demo.
Included in every plan
Change plans or cancel from your dashboard, any time.
Each brand gets its own prompts, competitors and dashboard.
The questions you want to rank for in AI answers.
Track fewer models and your price drops with them.
Claude API
Microsoft CopilotHow often we re-run every prompt across the models you track.
Want a plan that suits your budget? Adjust the number of prompts and tracking frequency
Product behavior reviewed .
Google controls its source systems and reporting rules. Peekaboo controls the connection, stored aggregates and product presentation described here.
Peekaboo became an essential part of our marketing intelligence stack. It gives us clear visibility into where and how our brand is mentioned across LLMs, and helps us identify the content being picked up and how we compare to competitors.
We knew LLMs were driving traffic, but we had no visibility into where we appeared. Peekaboo gave us clear insight into our mentions, our gaps, and opportunities. It is now essential for tracking and improving our share of voice across AI platforms.
The team behind Peekaboo has been great to work with. They're quick to help, open to feedback, and genuinely care about improving the product. It feels like they're partners in our success, not just software providers
Peekaboo stores daily aggregates for recognized AI referral sources, landing pages, devices, total sessions and Direct sessions. The exact values depend on what the connected GA4 property collected and what Google returns through the Data API.
No. Native apps, copied links, redirects and privacy controls can remove the referrer, causing visits to appear as Direct or another source. Peekaboo reports identifiable referrals and keeps that limitation explicit.
No. Comparing visibility and traffic can reveal a useful relationship to investigate, but timing alone does not establish causation or conversion attribution.
No. The integration uses a read-only Analytics scope. You choose an accessible property and can disconnect or switch it from Peekaboo.
The connection requires an eligible paid subscription. Review current pricing and your workspace access before purchasing.
Connect visibility with measured GA4 traffic in one Peekaboo workspace.
Connect Google AnalyticsRead-only access. Revoke the connection whenever you need.
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