Data Studio connector for AI visibility reporting
Bring AI visibility data into Data Studio. Build client reports from tracked results without repeating manual exports.
Open in Looker Studio →Integrations
Connect Peekaboo to external tools and platforms
Connect to Data Studio
Pull your Peekaboo data into Data Studio to build client reports and custom dashboards.
Create an API key
Authorize and connect
- Click "Authorize" in Data Studio
- Paste your API key when prompted
- Select your brand and start building
Use the connection flow documented in the Peekaboo Help Center when adding or refreshing a data source.
Active Keys
Peekaboo API
Pipe your AI visibility data into Google Sheets, Looker, Slack, Retool, or a custom dashboard, and keep prompts and competitors in sync with the tools your team already uses.
Quickstart
Your first successful request in under a minute
Manual reporting hides the decisions your clients need
Manual exports slow down AI SEO reporting. Bring tracked brand results into Data Studio so your team can build reports from the same source data.
Keep every report tied to its date range
The connector reads the range selected inside Data Studio. A static export cannot update with the report.
Choose the reporting grain before the chart
Summary keeps headline reporting compact. Detailed adds AI Model and Source Domain for response-level analysis.
Make competitor inclusion an explicit choice
Enable competitor data only for comparison views, then use Entity Type before calculating a brand-only average.
Build client-ready reports from visibility data you already trust
Start with your website, then connect the workspace data your team needs inside Data Studio.
2 minutes. No credit card.
Build from the connector fields that actually exist
Use the documented schema and configuration choices without inventing report data inside Peekaboo.
Keep headline reporting fast with Summary mode
Use one row per prompt per day for client scorecards. Summary averages model results before they reach Data Studio and keeps report row counts smaller.
Summary field reference
One row per prompt per day
Summary exposes Prompt ID and Models Used alongside the shared dimensions and metrics.
Trace model and source differences with Detailed mode
Switch to response-level rows when the report needs AI Model or Source Domain. The added detail supports model comparisons and deeper citation analysis.
Detailed field reference
One row per AI model response
Detailed replaces Prompt ID and Models Used with AI Model and Source Domain.
Separate brand and competitor rows for clean aggregation
Enable competitor data when the report needs it, then filter with Entity Type and Entity Name before averaging visibility. Then sum citation counts.
Entity filtering
Available in both modes
The competitor checkbox controls whether comparison rows are returned by the connector.
“The visibility metrics allow us to clearly prove the concept to clients. Their in-depth dashboard and the range of metrics have made a significant difference in our retention rates. We also use it as a sales tool to highlight the gap between our clients’ brands and their competitors.”
Michael K.New Business DirectorRead on G2Connect once, then report where your team works
The setup follows the exact three-step workflow in Peekaboo Settings.
Create an API key
Add an optional key name in Settings, then generate the dedicated Data Studio key.
Open and authorize
Open the community connector, authorize it, and paste the key when prompted.
- Open in Data Studio
- Click "Authorize"
- Paste your API key
Select brand and mode
Choose the brand, start with Summary, and include competitor data only when needed.
Capturing real prompts, from actual user interfaces
Peekaboo tracks supported consumer interfaces and offers Claude API answers with web search. Scores and sources come together in a dashboard your whole team can read.
For most online stores, three names come up consistently: Reviews.io, Trustpilot and Judge.me. Reviews.io stands out for verified buyer reviews and
Captured from actual interfaces
Processed in real time
Track brand performance
Copilot · Add-on
Track five supported AI search surfaces, with Claude and Microsoft Copilot tracking available as an add-on.
Book a demoAsk your visibility data anything
Use your AI visibility data in the tools you already work in. Every paid plan includes MCP and REST API access, with operations controlled by your connection permissions.
Check where we show up when buyers ask an AI for an agency, then tell me what to publish next.
Read 5 answers. Found 3 gaps worth fixing, and wrote the plan.
“Great and affordable tool, very user-friendly, with deep data analysis and amazing support from the team to continually improve the process, data, and reporting. API is also very easy to use.”
Greg LacanCOORead on G2Pay for what you track, nothing else
Move the sliders and your price updates as you go. Every plan starts at $30 a month.
Your price
The Only Plan
Updating your price…
1 brand 40 prompts checked every 2 days on 3 AI models
Free report: no credit card. Monitoring is separate. Book a demo.
Included in every plan
- Competitor share of voice
- Sentiment and framing analysis
- Citation sources per answer
- Looker Studio reporting
- Workspace seats
- Prompt suggestions built in
- White-label reportsfrom $100/mo
- Share linksfrom $100/mo
Change plans or cancel from your dashboard, any time.
Each brand gets its own prompts, competitors and dashboard.
The questions you want to rank for in AI answers.
Track fewer models and your price drops with them.
Claude API
Microsoft CopilotHow often we re-run every prompt across the models you track.
Want a plan that suits your budget? Adjust the number of prompts and tracking frequency
Build a connector report that stays accurate
Four rules keep the fields, filters and calculations accurate.
Hear what leading marketers say about Peekaboo
Peekaboo became an essential part of our marketing intelligence stack. It gives us clear visibility into where and how our brand is mentioned across LLMs, and helps us identify the content being picked up and how we compare to competitors.
We knew LLMs were driving traffic, but we had no visibility into where we appeared. Peekaboo gave us clear insight into our mentions, our gaps, and opportunities. It is now essential for tracking and improving our share of voice across AI platforms.
The team behind Peekaboo has been great to work with. They're quick to help, open to feedback, and genuinely care about improving the product. It feels like they're partners in our success, not just software providers
Questions, answered
What does setup require?
Generate the dedicated key in Peekaboo, authorize the community connector, select an available brand, and configure the supported fields in your Looker Studio report. Google account and report permissions can affect the setup.
Is the connector included with my plan?
Yes. The Looker Studio connector is included on every paid plan.
Can I brand the dashboard for a client?
Yes. You control the logo, colors, layout, and sharing settings in your own Looker Studio report. This is separate from Peekaboo product white-labeling.
