Resources
When someone asks ChatGPT for a lawyer in your city, does your firm come up?
Enter your firm name, city, and practice area. Peekaboo asks 5 AI models — across 13 practice areas — how they answer when someone is looking for a lawyer like you, then shows whether your firm gets named or whether the recommendation goes to a directory or a competitor instead.
40-100 prompts generated. 5 AI models tracked. No credit card needed. 60 seconds.
Free · No signup · 60-second scan
- Whether your firm is named when AI is asked for a lawyer in your city
- Which competitors and directories the AI recommends instead
- Coverage across 5 AI models and 13 practice areas
- The legal directories AI leans on — FindLaw is cited in ~85% of answers, Avvo in ~80%
- How rarely individual local firms surface — under 1% of the time
| What the check shows | Why it matters |
|---|---|
| Whether AI names your firm | If it does not, the client never sees you — they see whoever it did name |
| Which directories AI cites (FindLaw ~85%, Avvo ~80%) | A strong profile on the directories AI trusts is often the fastest way to get named |
| How rarely local firms surface (under 1%) | The firms that show up first compound the advantage as the models retrain |
| Coverage across 5 models and 13 practice areas | One model naming you is not enough — buyers ask whichever one they happen to have open |
When a potential client asks an AI model for a lawyer, the model hands back a short list — and most local firms are not on it. If your firm is missing, the inquiry quietly goes to the directories and competitors the model does name. Checking where you stand is the first step to getting named.
All 5 models on every plan.
No Enterprise paywall. Pick the plan that fits your team.
FAQs
Everything you need to know
about AI search and Peekaboo
Want the full picture?
Paid plans cover all 5 models.
40-100 prompts generated. 5 AI models tracked. No credit card needed. 60 seconds.